CEO Kristin Frank Tells Multichannel News What Drew Her to the Fast-Moving Technology Changing the Marketing Industry
Why did CEO Kristin Frank leave her long-time position at the media giant Viacom to work at the helm of customer marketing […]
A Smarter Way to Use Third-Party Data: MarTech Series Features AdPredictive SVP Chelsea O’Donnell’s Perspective
In a recent article for MarTech Series, AdPredictive Senior Vice President of Business Development Chelsea O’Donnell highlights some of the most pressing pain points marketers face—and a solution—when it comes to third-party data.
How AdPredictive CEO Kristin Frank Turns Insights Into Action
AdPredictive CEO Kristin Frank recently sat down with Marketing Trends podcast to talk about how marketers can replace common black box techniques with data-infused insights that enable them to build content strategies to fit individual channels — and determine if content is resonating with audience targets.
SVP Client Success Rachael Pegg Selected for Greater KC Chamber of Commerce Leadership Program
The AdPredictive team is excited to celebrate an exciting new pursuit by one of our own. Rachael Pegg, SVP Client Success, has […]
AdPredictive Announces Travis Rhoades as Executive Vice President of Data Analytics and Intelligence
AdPredictive, the market-leading customer intelligence software platform, announced today the appointment of Travis Rhoades, a big data, artificial intelligence and data science expert with over 25 years of experience, as the company’s new Executive Vice President of Data Analytics and Intelligence.
AdPredictive Announces Appointment of Mainardo de Nardis to Board
AdPredictive, the market-leading customer intelligence software platform, announced today it has appointed to its Board of Directors Mainardo de Nardis, the former global CEO of OMD Worldwide (OMC), Aegis Media (Dentsu) and MEC (WPP).
Innovation Exchange: How to Boost Business Growth with All This Data
AdPredictive SVP Business + Client Development, Chelsea O’Donnell participated in an insightful discussion among KC entrepreneur panelists.
Megaphone Series: AdPredictive + Amplifyer
The Amplifyer Megaphone Series catches up with AdPredictive CEO Kristin Frank.
A Fresh Face for AdPredictive
With unbelievable energy, our team unveiled a whole new look for AdPredictive and adpredictive.com this week. As you peek across our website, […]
Giving a Hand Up for the Holidays
I think everyone can agree that 2020 has been quite the year. As we close this year in a world of chaos […]
Drive Business Growth with Data Control and Ownership
Advertisers are investing heavily in technology that allows them to own, understand and utilize audience data to fuel customer-centric initiatives. With access […]
Customer Intelligence: Own, Understand and Afford Your Data
Data that you don’t own, don’t understand and can’t afford to use is not customer intelligence. That makes perfect sense, right? We’ve […]